April282009
Marathon Runners Tweet Their Way to the Finish Line »
From Wired: ”CNN news producer Peter Wilkinson and Latitude Group CEO Alex Hoye stood out among 35,000 runners at Sunday’s London Marathon — in the digital world, at least, where they tweeted their progress with their cellphones.
“My biggest fear was it would be boring — mile 1: running; mile 2: still running,” Hoye said. “But I gave it a try and people were talking about it on mile 9, retweeting it, and I said fuck it. And the great thing is, every mile you have to get your milestone of what you’re going to tweet. You have to think of something mildly amusing every mile.”
